| If you are in the boat cleaning and washing business | | | | They need to know they can call you out of the blue |
| then you need to learn how to do sales so that you | | | | at any time and you will run out and do a touch up |
| can deal with the customers. There are several types | | | | on a boat they might be trying to sell. You are selling |
| of customers and they have different needs. You will | | | | service and if they trust you and know you can |
| learn this overtime, but you will learn a lot quicker if | | | | deliver that type of service you will have their |
| you will listen more and do less selling or telling or | | | | business. |
| talking. | | | | When selling to a private boat owner they need to |
| If you are dealing with a Yacht Broker, then they | | | | make sure that if they have you come out to clean |
| need to know they can call you prior to sales | | | | their boats that it will indeed be cleaned when they |
| appointments with the potential client. One way to | | | | arrive with friends or family. And they want to make |
| ensure that you'll get their business over your | | | | sure that there will be no damage to their boat and |
| competitors is if you promise to give them prompt | | | | the job will be perfect every time. If you can do that |
| service and even give them your home telephone | | | | it is not a matter so much of price, but rather of |
| number and your direct cell number. | | | | service. I sincerely hope you will consider this in 2006. |