| p>The annual Sunday Times Rich List was published | | | | many industries. The wealthy are often known for |
| on 26th April, with steelmaker Lakshmi Mittal topping | | | | their love of extravagant cars. This is less likely to be |
| the list with a £10.8 billion fortune. Chelsea | | | | a priority in the current financial climate. The motor |
| football club owner Roman Abramovich was second, | | | | industry is one the areas that has been most |
| with the Duke of Westminster in third place. The | | | | affected in the recession, both at the top and |
| fortunes for those in the list, though, have taken a | | | | bottom ends. People are more likely to wait until |
| big drop in a recession hit economy. | | | | times are better before they purchase a car. |
| The total fortune for the 1000 listed has fallen by | | | | High end products are likely to suffer. If there is a |
| over a third. In 2008 the total fortune was a record | | | | cheaper option available, it is more likely to be taken |
| high £413 billion. However a 37% fall has seen | | | | up when times are tough. Somebody who needs a |
| this amount drop by £155 billion to £259 | | | | new suit, is less likely to go to a Savile Row Tailors |
| billion. Mittal is top of the list despite loosing more | | | | to have a suit made for them, and more likely to pay |
| than anyone else. The last year has seen his fortune | | | | the sales a visit. |
| drop from £27.7 billion, a fall of 61% and | | | | With the super rich loosing money, expensive luxury |
| £17 billion. Abramovich's fortune has decreased | | | | products and services are less likely to be sought |
| by 40%, from £11.7 billion to £7 billion. | | | | after. There will be less demand for Luxury Yachts, |
| So why does it matter if the rich have lost some of | | | | for example. Yachting is an area the wealthy like to |
| their vast fortunes? Business tycoons making less | | | | indulge in, but they are less likely to see this as an |
| money, means they will take decision that could | | | | essential activity in the current situation. |
| affect many industries around the country. They may | | | | The average person may not think that the rich are |
| well cut down on their business interests, especially | | | | the people who will suffer most in a recession, and |
| those not making the profits they are looking for. | | | | they are probably right. If they spend less though, |
| This will have the knock on effect of more people | | | | and cut down on their business interest, that doesn't |
| loosing their jobs. | | | | just affect them, but many others who work in all |
| In a recession even the super rich are likely to be | | | | sorts of industries. |
| more careful with their money, and this will affect | | | | |